Rupert Murdoch has pledged to make News Corporation carbon-neutral by 2010 and foreshadowed plans to “weave” green messages into the company’s film, print and online content. “I am no scientist but I do know how to assess a risk and this one is clear,” Mr Murdoch said. “Climate change poses clear, catastrophic threats. We may not agree on the extent. but we certainly can’t afford the risk of inaction.”

The Australian, 10th May 2007